Dallas Cowboys Merchandising

Dallas Cowboys Merchandising

Dallas Cowboys Merchandising Center consists of a new 423,000 square foot office and distribution center, including 20,000 square feet of office including a Work Café, Open Office Space, a Wellness Room, and conferencing and support spaces. Additional components include a 30,000 square foot clothing and souvenir Print Shop, a Retail Pro Shop, Fitness Center, and Archive Area. The Merchandising Center is the first building in the 238-acre master plan.


In the 6 years I have had the pleasure of working with Chad and the Alliance team, I have found them to be competent, dedicated and experienced professionals.  They offer unrivaled talent, knowledge and experience, not to mention a huge comfort zone for their clients.  They are sensitive to constraints of both budget and time, professional in the dealings with the project team members, and responsive to Digital Realty’s needs – all while providing excellent design.

Bryan Marsh

Vice President of Global Management

Digital Realty